Colourful spices, Arabian night carpets and the scent of tea accompany you in the Iranian capital from the Grand Bazaar to a modern metropolis surrounded by luxury shopping centres and skyscrapers. This is precisely where Cesar recently opened its first authorized store in Iran.

Saadat Abad, to the north-west of Teheran, was the perfect location: a unique area featuring differing architectural styles that has attracted the attention of many internationally-renowned brands representing various categories of the furniture world.

Cesar has found its own, special space here, designed to be in line with its coordinated corporate image while respecting the eastern culture of the location. The three layouts showcased in the showroom feature elegance and clean-cut lines.

Various versions of Maxima 2.2 – Cesar’s model – are displayed:
from Resina Nube melamine with a matt Pietra Brown laminate worktop to a linear arrangement in silk-effect Bianco lacquer with Inside grip edgings.
Lastly, the warmth of Rovere Termocotto wood adds elegance and refinement to a setting that creates a calm and serene mood.

The General Manager, Siavash Ghaziazami, is Cesar’s official partner for this new adventure.
He boasts years of experience in the sector and will actively contribute to the store’s success thanks to the solid business relations he entertains on the market.

The opening of the Teheran showroom is a very important step for the company and will further strengthen Cesar’s success on the international market.